Melissa’s cutting edge plastic shoes (they even have an signature infused bubble-gum scent) have not only inspired and influenced fashion designers and top labels from all over the world but they’ve also collaborated with some of the biggest names in fashion.

And their space has to be a reflection of that status. We were tasked by Edge Concepts to deliver the lighting for their M DREAMS store at Doncaster. To complement the colour characteristics of the product, metal halide was used for its high colour output. It also additionally provides an even distribution of light over the product displays and adds punch to the glossy interior.

A hallmark of the project is the continuous LED decorative feature. To create it we used RGB WN31 LED Strip in recessed-mount housing and finished with an opal diffuser.




Photography: Ben Glezer